UX
Insight Driven
Aire Labs
Intersection of AI & Clinate
Large-Scale Renewable Development Platform
This climate technology SaaS platform helps renewable energy developers and financiers manage large-scale projects with Techno-Economic Analysis tools and AI-powered insights.
Aire Labs' platform isn't just beautiful visualization. It transforms complex renewable projects into actionable intelligence, helping developers and financiers identify risks, compare scenarios, and accelerate clean energy.
Streamlined Energy Decisions
Challenges:​
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Manual, Inefficient Project Management: Energy developers and financiers rely on complex spreadsheets and manual processes to manage large-scale renewable projects, making it difficult to identify risks and compare scenarios effectively.
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Slow Decision-Making and Investment Cycles: Without standardized tools and clear data visualization, stakeholders struggle to make confident decisions quickly, delaying project development and hindering the energy transition.
Goal & Solution:
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Validate Market Viability: Confirm the AI-enabled platform's value proposition through user research and iterative prototyping, setting foundation for growth.
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Transform Complex Data into Intuitive Platform: Replace spreadsheet-based workflows with a SaaS solution that makes renewable energy project data accessible and actionable for developers and financiers.
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Streamline Workflows and Decision-Making: Enable faster scenario comparisons, risk assessments, and confident decision-making through integrated Techno-Economic Analysis tools and role-specific interfaces.
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Accelerate Time to Market: Deliver a prototype that demonstrates value to investors and early design partners, enabling faster platform launch and adoption.
Product Market Fit Identified
Uncovering Industry Pain Points
Over a 12-month engagement, we began by conducting extensive 1:1 interviews with energy project developers to uncover real user pain points. This research revealed the dual need: a system for project developers and financiers, while preserving familiar spreadsheet workflows.
Through competitive analysis and research with clean energy professionals, we gained insights into what users find most valuable for completing their everyday tasks and achieving their goals.
​​​“...the lack of standardization processes is frustrating...” - Participant
Interview notes taken by the team and grouped by categories
COMMON PAINPOINTS
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Complex Spreadsheet-Based Processes
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Time Intensive
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Lack of Standardized Tools
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Difficulty Demonstrating Value to Investors
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Dual User Needs
Insights
There were 5 common themes across all of our clean energy project developers:
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Lack of standardization process
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Resitance to new technology
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Clean energy development projects are time intensive
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Development processes are unique to each company
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Manually (time) intensive
From Complex Data...
Replacing spreadsheet-based workflows with a SaaS solution that makes renewable energy project data accessible and actionable for developers and financiers.
To Intuitive Platform
Replacing spreadsheet-based workflows with a SaaS solution that makes renewable energy project data accessible and actionable for developers and financiers.
Attribution: Sarah Berchild
Streamlining Workflows & Decision-Making:
Enable faster scenario comparisons, risk assessments, and confident decision-making through integrated Techno-Economic Analysis tools and role-specific interfaces.
Financial Reporting
AREAS OF FOCUS
Transforms complex spreadsheet data into actionable insights, while making complex Techno-Economic Analysis data easily understandable.
Scenario Creation,
Analysis & Comparison
Insight-Driven UX enables faster scenario comparison and confident decision-making.
Role-Specific Workflows means tailored interfaces for developers and financiers to access relevant insights.
System Diagramming
Helps identify potential problems before significant investment.
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See the full project architecture to understand project dependencies and workflows at a glance.
Integration of AI
Eliminates manual processes and speeds up project development.
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Let AI surface what matters by having it suggest optimal scenarios based on your project parameters.
Behind the Scenes Explorations
Concept: Actionable Campaign Analytics
We have data, but it’s only valuable if it offers insights. We've examined ways to present data and provided marketers with tips for utilizing this information effectively.
